When it comes to the design of the website style does matter.  There are many elements when it comes to style in website terms.  There are the elements of style such as color, which work together to create the larger elements of style such as flow.  There are very subltle elements of uniformity when matching color and also typography.  A uniform design is best achieved using CSS (cascading style sheet) to set the design standards from the top down.  Attention to detail and persistance at creating uniform style leads to the best presentation and overall flow.  This simple design fundamentals will help users reach the most amount of content and spend the time necessary to effectively receive your presentation.

Thank goodness for the W3C.  The W3C has set the standard for what proper coding is, and all layouts need to conform to this web standard to achieve maximum usability.  The W3c validation service is of fundamental importance to website owners both in terms of accessibility and useability.  Websites need to be accessible not only to users, but to friendly web spiders used by search engines such as Google and Yahoo.  A page that has been validated by the W3C ensures your website structure is to the current web standards.  The W3C is the source that markup such as HTML, XHTML, XML, CSS, DOM standards and more derive from.